Jocelyn (Ziying) Zhao is a graphic and product designer currently at Google Creative Lab in New York, with an emphasis on brand identity, art direction, visual & user experience design, typography, and transmedia storytelling. 

Outside of design, she is also working with generative AI everyday to create useful tools and fun experiments.

EXPERIENCE︎︎︎

Designer
Google Creative Lab
New York, NY

Design Intern, Digital
2x4
New York, NY

Teaching Assistant
ArtCenter College of Design
Pasadena, CA

Design Intern
Hello Design (Instrument)
Culver City, CA


EDUCATION︎︎︎

2019 – 2023
ArtCenter College of Design
BFA in Graphic Design
Graduated with Distinction

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AWARDS︎︎︎

Communication Arts 2025
Design Annual Best-In-Show Fabric Museum
Design Annual Winner Fluid Dimensions
Typography Annual Winner Fabric Museum
Typography Annual Winner Fluid Dimensions
Interactive Annual Winner Fabric Museum: Textloom

Tokyo TDC 2025
Winner Fabric Museum

Graphis Design Awards 2025
Gold Fluid Dimensions

Communication Arts 2024
Interactive Annual Winner Fabric Museum: F Generator

Young Ones 2024
Portfolio Winner Jocelyn Ziying Zhao
TDC First Place Cash Prize Fabric Museum
TDC Winner in Branding/Identity Fabric Museum
TDC Winner in Experimental Design Fabric Museum: Textloom
TDC Winner in Book/Editorial Fluid Dimensions
ADC Bronze Cube Fluid Dimensions
ADC Merit Prize Fabric Museum

Core77 Design Awards 2024
Branding & Identity Winner Fabric Museum

DNA Paris Design Awards 2024
Grand Prix Winner & Winner in Editorial Fluid Dimensions
Winner in Interactive Design & Typography Fabric Museum
Winner in Product & Experimental Design Fabric Museum: Textloom
Honorable Mention Baobab Collection

C2A 2024
Best of Best in Brand Identity Fabric Museum
Best of Best in Innovative Technologies Fabric Museum: Textloom
Winner in Limited Edition Books Fluid Dimensions

SEGD Global Design Awards 2024
Merit Fabric Museum: Textloom

Graphis New Talent 2024
Gold Fabric Museum: F Generator
Gold Fabric Museum: Textloom
Gold Baobab Collection
Silver Fabric Museum
Honorable Mention Fluid Dimensions

Muse Creative Awards 2024
Gold*8 Fabric Museum, Fluid Dimensions
Silver Baobab Collection

Design 360° Annual Awards 2024
Shortlist*2 Fabric Museum, Fluid Dimensions

Pentawards 2023
Silver Baobab Collection

Communication Arts 2023
Design Annual Winner Baobab Collection

Graphis New Talent 2023
Gold ODD Hair Care

Young Ones 2023
ADC Merit Award Baobab Collection

Core77 Design Awards 2023
Packaging Notable Baobab Collection

Core77 Design Awards 2022
Packaging Winner ODD Hair Care

GDUSA Package Design Awards 2022
Winner ODD Hair Care

The Dieline Awards 2021
Third Place Nintendo Game Boy Juice

GDUSA Package Design Awards 2021
Winner Lego Beauty

FEATURES︎︎︎

ArtCenter View Book 2025 – 2026
Fabric Museum
SEGD
Introducing the 2025 SEGD Global Design Awards Jury
Inspiration Grid
Fabric Museum
Abdz.do Where Art and Branding Intertwine: Fabric Museum's Innovative Identity
Graphis Blog
A Fragrant Journey from Savannah to Shelf
CanvasRebel
Stories & Insights Interview
Bold Journey
Stories & Insights Interview
Shoutout LA
Finding & Living with Purpose
VoyageLA
Local Stories Interview
ArtCenter Dot Magazine
The Immersive Frontier
The Dieline
Student Week: Lego Beauty

PUBLIC SPEAKING︎︎︎

NewOne Talks 青社论
SEGD Academic Summit 2024
ArtCenter Cross-Disciplinary Mentor



EXHIBITIONS︎︎︎

Award360 2024 Shortlist Exhibition
Hangzhou, CN
TDC 70 Global Exhibition
New York, NY
Lithographix Gallery
Hawthorne, CA
H_M_C_T Gallery
Pasadena, CA
ArtCenter Hillside/South Campus Gallery
Pasadena, CA